In today's world, opting for cruelty free choices in beauty has never been easier. I'm so pleased to see more people switching to cruelty-free and vegan makeup and beauty products with an increasing awareness of animal welfare and testing. And the best part? Finding affordable, accessible and really good quality options has become a breeze. I've been doing it for over 8 years now, so let me share just how easy it is to embrace cruelty-free and vegan beauty.
The Rise of Cruelty-Free and Vegan Beauty
The beauty industry has undergone a significant transformation in recent years. Thanks to growing consumer demand for ethical and sustainable products, lots of brands have responded by offering a wide range of cruelty-free and vegan options. Now, I'll be honest, I am really not bothered by the fact that many brands have only been guided towards better ethics by where the market is going (i.e. their decision to go cruelty free has been in the pursuit of profit), because the end result is the same: less animal testing taking place.
Affordability Meets Ethics
One common misconception when I first went cruelty-free with my cosmetics is that cruelty-free and vegan beauty products are expensive. Now, lots of brands will market their vegan offering as 'green' 'clean' 'vegan' 'non-toxic' and triple the price tag (my personal gripe with these other buzz words is a story for another day), but this is definitely not always the case. Many budget-friendly brands have embraced ethical principles, or they've always been cruelty free, making it possible to enjoy high-quality, guilt-free cosmetics without breaking the bank.
How to Shop Cruelty-Free and Vegan Beauty
If you're new around here, this is where I suggest you start:
- Research Brands: Start by researching brands that are committed to cruelty-free and vegan practices. Go to a shelf in your local drugstore or pharmacy and look for certifications like the Leaping Bunny cruelty-free logo on product packaging. Bear in mind that recognisable certifications are much more reputable than a random bunny outline because it guarantees regular audits are done on a brands supply chain. There is no legal definition of cruelty free, so a brand that isn't cruelty free will try to dupe you into thinking they are... but before you get too confused, this is where blogs like mine can help.
- Read Labels: Lots of brands are getting better at disclosing 'VEGAN' on their vegan products, but it helps to familiarise yourself with ingredient lists and the frequently used non-vegan ingredients like lanolin, carmine, or beeswax. This way you can avoid products containing animal-derived ingredients and opt for those with plant-based alternatives.
- Online Resources: Social media is a huge help and are fantastic resources for learning about cruelty-free and vegan beauty. Follow creators and bloggers who specialise in ethical beauty for product recommendations.
Follow me!
Like I say, I've been doing this for years now and my social media platforms are prime destinations for all things cruelty-free and vegan beauty, so feel free to follow along and shoot me a message for any particular recommendations or requests. I'm on Instagram, TikTok, and YouTube.
Making the switch to cruelty-free and vegan beauty is a rewarding journey, and it's easier and more affordable than ever before. Embrace the ethical beauty revolution, and let us guide you every step of the way through our social media channels. I hope that together, we can strive to make the world a more compassionate place through our consumption choices — one lipstick at a time.
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